Author: gosportsmarstg

Having title and presenting sponsors for your event is the penultimate dream for many event owners, but even smaller level sponsors can add a ton of value and revenue to tournaments of all sizes. Below are some tips for how to increase the event sponsorship value of your tournament to...

Having an effective marketing plan for your event can play a critical role in your tournament and organizations success both short and long term. We understand the ability to invest into your marketing may vary wildly for different sports and organizations, and hiring marketing experts to assist may not be...

Nearly 3 years ago to this date my business partner and I sat in a big room in Sacramento, at our first major sports conference, completely unprepared for what we were about to experience, just happy to be a part of something bigger than us. We had run one tournament...

Running a sports tournament can be very rewarding but also challenging, and it’s important to set yourself up for success long before tournament day comes for the best experience all around. Below are some tips we’ve gathered from industry experts on ways to improve your chances of hosting a successful...

Running sports events and tournaments can be a struggle when it comes to making enough revenue to be profitable and generally worthwhile to continue. While our article on 10 ways to drive additional revenue can be a big help, sometimes it’s equally important to find a way to cut certain...

Looking at utilizing a stay-to-play policy for your next tournament or event? There are many benefits for doing so, but implementing it the right way is highly important to help make sure it is well received and highly successful. Determine if Stay-to-Play is Right for your event The first then...

Whether or not to utilize stay-to-play for your next tournament or event is a common question for many event owners, particularly those with a steady base of traveling teams. There are many benefits to event owners and destinations alike, but also some possibly negatives to consider that could help determine...

For some events, hosting a captains meeting or check-in prior to your tournament starting isn’t a high priority or required, and yet for others it’s a necessity to making sure their event runs as smoothly as possible. In either case we wanted to share 5 tips for running a captains...

One of the top challenges for sports tournament organizers of all sizes is trying to figure out how to create additional revenue from each event to make it all worthwhile. This is equally important when first starting out with a small local event as it is scaling to large traveling...

Landing a big sponsorship deal can be a great feeling for a sports tournament and event owner, but for many that can be a difficult task depending on your experience, connections and size and scope of your event. Often times it’s easier to start by targeting a number of smaller...